Thursday, October 4, 2007

Matt Drudge!

Why has Matt Drudge been labeled the MLK of the Internet? A 40 year old, raised near DC, with no college education, working at a 7/11 and McDonald's, Matt Drudge has become one of the Internet's leading political bloggers. He started a forum about gossip which slowly evolved into a political website. He launched his website in 1995 and started to break stories before the mainstream media. It all started in 1998 when a Newsweek story about an alleged affair between President Bill Clinton and White-House intern Monica Lewinsky broke out. Someone at Newsweek leaked it to Drudge and the story became huge. It was all accredited to Matt Drudge who was launched into "celebrity" status. By the end of the year, Clinton was impeached and Drudge's influence continued to grow due to his willingness to publish items not yet covered by mainstream media - can dictate what the mainstream media covers, or what gets attention. 427 million home-page views in March on his site... that's insane! He estimates 20 percent of his stories are wrong but the site generates millions in revenues anyway. He rarely names his sources and has facts wrong more often than not - this kind of accuracy would get him fired quickly at a mainstream media outlet but it is this power he has over his website that makes his so unique. The public has complained that the mainstream media is too uptight and too worried about information and details rather than getting the story out there. This is where Matt Drudge has become influential. However, there certainly has been varying opinions of him and his has become controversial. Check it out and judge for yourself:MATT DRUDGE POLITICAL WEBSITE

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